On Trade specialist wine merchant Jascots has announced it will be turning "milk man" to offer its customers complimentary pick up and recycling of empty wine bottles and boxes when it makes a delivery.
By offering customers assistance with in house recycling, Jascots aims to reduce consumption of natural resources and increase efficiency for its customers.
Jascots is concerned that while many businesses recycle glass bottles and cardboard boxes, a large proportion still goes to landfill. While the UK currently recycles around 50% of container glass (jars and bottles) we are far behind other countries such as Switzerland and Finland who recycle more than 90% of their glass. The UK on-trade sector, alone, currently throws away over 600,000 tonnes of glass every year, according to WRAP (Waste & Resources Action Programme).
John Charnock, Managing Director for Jascots Wine Merchants commented: "At Jascots, we're not sure why other merchants have not offered something similar to their customers. It seems crazy that vehicles return from a delivery empty when the journey could be put to better use taking glass and cardboard for recycling."
At the moment there are only 3 small restrictions to the 'milkman' recycling scheme; firstly it can only be bottles and boxes that were sold to you by Jascots and where Jascots is your exclusive supplier, secondly bottles must be totally empty and placed within a serviceable cardboard box and thirdly, we are going to start with London post codes only.
All glass bottles and cardboard recovered by Jascots are recycled by Powerday, Jascots' recycling partner (http://www.powerday.co.uk/). Powerday, just half a mile from Jascots' west London distribution centre, uses the latest recycling technology to recover 100% from waste. No bottles or cardboard processed by them for us go to landfill.
Jascots customers are currently being consulted individually to ascertain whether the recycling scheme will benefit their business and how best to implement the practice. For further information email firstname.lastname@example.org.
Jascots, which was awarded the internationally recognised environmental management system accreditation ISO14001 in October 2011, is committed to improving the company's environmental credentials.
As well as the new 'milk man' service, Jascots currently recycles 90% of office waste and has reduced its usage of paper by 20% in the last year. For example, the proportion of customers receiving paper invoices has been reduced from 43% to 8% since 2009. Overall Jascots has reduced the volume of its waste going to landfill by 50% in a year.
This year Jascots' carbon footprint was 150.1 tCO2, as independently verified by the Carbon Trust, and what could not be reduced will once again be offset through the purchase of carbon credits.